As part of the Warror Week, which you can read more about HERE, a reception at Sheraton Hotel on June 1st was held. The Danish Minister of Defense, Claus Hjort Frederiksen, Governor of Virginia, Terry McAuliffe, and Mayor of Virginia Beach, Will Sessoms, all held speeches praising the relationship between Denmark and the United States.

In his speech, Claus Hjort Frederiksen awarded ADBC member GN Hearing and their US President Kim Lody this year’s HRH Prince Henrik´s Export Award for making a significant difference for thousands of wounded veterans. He highlighted how Danish technology and innovation has helped millions of American’s with hearing loss. With the event set during the Patriotic Festival – also called Warrior Week – the Minister emphasized how Danish technology pioneered by GN, among others, has helped thousands of American warriors returning from the battlegrounds with damaged hearing.

“The company has helped to ensure that Americans, including numerous wounded veterans, are enabled to hear more. And by hearing more, they can do more in their everyday lives. This ultimately allows them to be more as human beings – giving them the ability to live fuller lives,” said Claus Hjort Frederiksen.

Over the past five years, GN Hearing has experienced unparalleled growth and doubled its market share in the United States. In 2016, North America accounted for half of GN Hearing’s total revenue, providing a substantial share of export-generated revenue to Denmark. Part of this success can be attributed to Kim Lody’s strong focus on the specific needs of veterans. Today, more than one in five American veterans with hearing loss chooses a hearing aid from GN Hearing.

Kim Lody, President of GN Hearing US, comments:
“I am honored to receive such a prestigious award, which is truly a reflection of the team’s dedication and hard work. I am proud to work with such a talented group of people and an organization that provides life-changing technology to so many people around the world.”